Tessa is a high school senior. She is overwhelmed with tests and applications. Tessa claims that she was creative in elementary school, but the older she gets the less creative she feels. What should you tell her?
A) She is correct — people reach their peak of creativity at around age ten when the prefrontal cortex is still immature.
B) She is correct — people reach their peak of creativity at around age ten when the prefrontal cortex matures.
C) She is incorrect — people don't achieve full creative capacity until they are in their 20s when the prefrontal cortex matures.
D) She is incorrect — people don't achieve full creative capacity until they are in their 40s when the prefrontal cortex matures.
Answer: C
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Lower group performance, and possibly the failure of the group to meet its objectives, can result from social ______.
-media -groups -loafing -pay scales
Which of the following statements is true of the two-step approach to mass communications?
A) The influence of mass media on public opinion is more direct, powerful, and automatic than marketers have supposed. B) Communications through mass media bypasses opinion leaders and reaches the individual buyers. C) The two-step flow supports the notion that consumption styles are primarily influenced by a "trickle-down" or "trickle-up" effect from mass media. D) According to the two-step flow, people interact primarily within their own social groups and acquire ideas from opinion leaders in their groups. E) Two-step communication suggests that mass communicators should direct messages to groups of buyers who interpret the message and act accordingly.