Explain what is meant by "corporate culture." Why is it important? 

What will be an ideal response?

Every firm has an underlying corporate culture. A corporate culture is the set of beliefs, rules, traditions, values, and attitudes that define a company and influence its way of doing business. To be successful, a systems analyst must understand the corporate culture and how it affects the way information is managed. Companies sometimes include statements about corporate culture in their mission statements. A systems analyst must understand the firm’s culture and find it comfortable. If the company encourages personal growth and empowerment, work is much more enjoyable.