Define the uncertain reduction theory and explain and give examples of Berger's Uncertainty Reducing Strategies. (Examples will vary.)

What will be an ideal response?

Answer: Sample student response:
Communication scholars Charles Berger and Richard Calabrese developed the uncertain reduction theory, asserting that you will engage in interaction as a means to reduce uncertainty or ambiguity. This reduction allows you to predict your own behavior or that of others, and to explain past behaviors.
Passive—when you observe the environment and person to obtain information, as when you observe how your date seems to feel about a restaurant. Example: On a recent walk, Joe picked up on a positive comment Sara made about a new restaurant.

Active—when you actively seek information through direct contact. Example: Joe asked Beth, Sara's friend, about Sara's preferences for restaurants.

Interactive—when you engage in actual conversation to gain information. Example: Joe asked Sara what restaurant she liked before going out to dinner.