When one media company buys another media company of the same type, there is:
a. a horizontal merger
b. a vertical merger
c. a conglomerate merger
d. de-regulation
a. a horizontal merger
Communication & Mass Media
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Social media are means of transmitting messages to large audiences.
a. True b. False
Communication & Mass Media
If your audience, occasion, and purpose suggests that you need to explain a complex event by
identifying its components, your best informative strategy will be reporting. Indicate whether the statement is true or false
Communication & Mass Media