Which of the following is not one of the key generalizations about the role of media in society that emerged from the limited-effects research work conducted between 1945 and 1960?

a. With the widespread practice of the social responsibility theory in Americanmedia, radio and television should no longer be regulated differently thannewspapers or magazines

b. By the time most people become adults, they have developed strongly heldgroup commitments such as political party and religious affiliations thatindividual media messages are powerless to overcome.
c. When media effects do occur, they will be modest and isolated. d. Media rarely directly influence individuals.

a

Communication & Mass Media

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Which of the following is NOT a reason for the current cultural emphasis in the field of communication?

A) changing demographics B) economic interdependency C) the rise of a generic culture D) renewed concern for politeness

Communication & Mass Media

The FCC, the courts, and Congress have complicated the issue over time with confusing standards regarding indecent material

True False

Communication & Mass Media