A producer using very aggressive promotion to get final consumers to ask intermediaries for a new product has:
A. a pulling policy.
B. a target marketing policy.
C. a selective distribution policy.
D. a pushing policy.
E. an intensive distribution policy.
Answer: A. a pulling policy.
Business
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Evaluate the advantages and disadvantages of each concept. Which concept do you believe is the most effective? Why?
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Indicate whether the statement is true or false
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