Marketing concepts can be extended to the promotion of ideas
Indicate whether the statement is true or false.
Answer: TRUE
Explanation: Examples include ads in theaters that remind us to respect copyrighted materials and ads that stress the advantages of avoiding fast food.
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Which of the following is true of Just-in-Time (JIT) Management?
A) It results in more storage and insurance costs. B) It is a system in which the company produces products only after receiving an order. C) It promotes surplus inventory to prevent production shut-down in case of supply interruptions. D) It requires a surplus inventory of finished goods to ensure timely, or just-in-time, delivery to customers.
Discounted cash flow methods, such as net present value and internal rate of return, ________
A) use simple interest calculations B) use net income amounts rather than cash flows C) focus on the payback period D) consider discounted cash flows