Compare the responsibilities associated with full-service merchant wholesalers to those associated with limited-service merchant wholesalers
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Full-service merchant wholesalers provide a wide range of services for their customers, including delivery, credit, product-use assistance, repair, advertising, and other promotional support. At times market research is also completed by full-service merchant wholesalers. In contrast, limited-service merchant wholesalers provide fewer services. A limited-service merchant wholesaler is less likely to provide credit or marketing assistance to retailers. However, both full-service and limited-service merchant wholesalers take title to merchandise.
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