Which of the following is true of product lines?

a. They help distinguish each version of a product from the others offered by a company.
b. They provide economies of scale in advertising.
c. They mandate a separate marketing strategy for each line.
d. They involve greater transportation and warehousing costs than product items.

Ans: b. They provide economies of scale in advertising.

Business

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The Federal Housing Law exempts which of the following activities?

A. Financing of residential housing B. Appraisal of housing C. Real Estate brokerage services D. Renting of an owner occupied building with no more than four units

Business

A company's ability to support varying rates of production is BEST described as:

A) volume flexibility. B) variety. C) consistent quality. D) development speed.

Business