In most media selection decisions, the objective of the decision maker is to minimize cost
Indicate whether this statement is true or false.
Answer: FALSE
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Which of the following best shows the difference between the conventionalist ethic and the ends-means rule?
A. The conventionalist ethic permits conduct that would normally be considered unethical while the ends-means ethic does not permit it. B. The conventionalist ethic does not permit conduct that would normally be considered to be unethical while the ends-means ethic does permit it. C. The conventionalist ethic permits the violation of the law while the ends-means ethic does not permit it. D. The conventionalist ethic does not permit the violation of the law while the ends-means ethic does permit it.
A good blueprint slide may:
a. have a colorful background b. repeat an image from the cover slide c. use a different title section than body slides do d. all of the above