Which of the following statements about your speech

introduction and conclusion is TRUE?

a. They should always be written before the body of
the speech.
b. Improvising the introduction and conclusion sets
you up for serious problems at critical moments in
your speech.
c. The introduction should always be written before
the body of the speech, and the conclusion after.
d. It is a good idea to improvise the introduction and
conclusion while delivering your speech because it
makes your delivery seem more natural.

b

Communication & Mass Media

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"Either you buy a large car and watch it guzzle away your paycheck, or you buy a small car and take a greater risk of being injured or killed in the event of an accident" is an example of the fallacy of reason called

a. hasty generalization. b. false dilemma. c. bifurcation. d. appeal to tradition.

Communication & Mass Media

The publisher who, in 1833, lowered the price of his paper to a penny and sold it daily on the street was:

a. Joseph Pulitzer b. William Randolph Hearst c. Benjamin Day d. Horace Greeley

Communication & Mass Media