To better reflect channel partner gives & gets, some progressive suppliers have migrated toward a functional allowance. Here, the supplier pays a reseller a set percent off the reseller buy price for performing specific tasks

If price is important, a _______ channel is better

Fill in the blank(s) with the appropriate word(s).

A real estate agent acting under an exclusive agency agreement signed by the seller owes a fiduciary obligation to

A. the buyer. B. the seller. C. both the buyer and the seller. D. primarily to the seller and partially to the buyer.