What does it mean for a message to be onymous?

a. the speaker is clearly identified
b. the message contains only nonverbal signals
c. the speaker is unknown
d. the message is communicated only verbally

a

Communication & Mass Media

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When students arrived for the speech by Joe Clark, they had already seen posters around

campus with his picture and the mention of a movie about him, Lean on Me, which many had even seen. In his speech of introduction, the student body president complimented Clark?s achievements and commented upon his awards and recognition. The publicity and the introduction enhanced Mr. Clark?s ________ credibility. A) initial B) derived C) terminal D) vicarious

Communication & Mass Media

For an audience of military science majors, a speech about infantry battle strategy is well suited to their __________.

A. ethos B. platitudes C. personal interests D. demographics

Communication & Mass Media