All of the following guidelines apply to an effective oral

speaking style EXCEPT:

Oral stylea. uses shorter sentence.
b. uses more personal pronouns.
c. is more informal.
d. uses more colloquial phrases.
e. uses fewer contractions.

e

Communication & Mass Media

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______________ measures the popularity trends of an online site, and can be used to improve its effectiveness

a) Web analytics b) Social media monitoring tool c) Social media participatory research d) Digital analytics

Communication & Mass Media

Which technique of nonlinear writing allows a writer to direct a reader in any path of an online document that they want?

a. Branching b. Scrolling c. Musing d. Fracking

Communication & Mass Media