The process of audience analysis and adaptation affects every aspect of speech preparation from choosing a topic to delivering the speech.

Answer the following statement true (T) or false (F)

True

Communication & Mass Media

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Asha works as a journalist for a local newspaper and receives several news releases each day

She continuously receives them from the PR director of a certain company, but the news releases reflect a total ignorance of Asha's newspaper's format and content. What is this phenomenon called? a. Shotgun distribution b. Opportunism c. Sensationalism d. Information validation

Communication & Mass Media

What is continuous improvement as cited in the Freese and Nichols case?

What will be an ideal response?

Communication & Mass Media