The interpretive criterion that CPM does NOT meet well is _.

A) aesthetic appeal
B) clarification of values
C) understanding of people
D) communication of agreement

Ans: A) aesthetic appeal

Communication & Mass Media

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What does the text mean when it states, "messages are packaged?"

a. Verbal and nonverbal messages occur in spite of each other. b. Messages always come with mixed signals. c. Verbal and nonverbal signals rarely coincide with what the speaker is saying. d. Verbal and nonverbal messages occur simultaneously.

Communication & Mass Media

Film footage exposed on a given day that is printed and screened by the filmmakers to determine whether changes are necessary is called ________

Fill in the blank(s) with correct word

Communication & Mass Media