Which of the following organizations is a firm that makes products in one country and then distributes and sells them in others?
A) Importer
B) Exporter
C) Multinational firm
D) International firm
E) Direct foreign investor
Answer: B
Explanation: B) An exporter sells and ships its products to other countries, who import them.
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Which of the following product mix pricing strategies involves pricing additional or accessory products sold along with the main product?
A) inclusive product pricing B) exclusive product pricing C) by-product pricing D) product bundle pricing E) optional-product pricing
Which of the following procedures is NOT recommended when conducting an electronic search?
a. Start with a large search engine and then move to a smaller one if necessary. b. Structure searches from broad to specific. c. Look for web pages that have links to other related topics. d. Follow the particular format and instructions of each search engine or database.