A dealer persuades a customer to buy a new car by reducing the price to well below that of his competitors
Once the customer has agreed to buy the car, the terms of the sale are shifted, by lowering the value of the trade-in and requiring the purchase of expensive extra equipment. Now the car costs well above the current market rate. This is an example of the __________ procedure.
a. primacy
b. lowball
c. foot-in-the-door
d. bait-and-switch
b
Psychology
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According to Freudian theory, what part of the mind is roughly equivalent to the conscience?
A. id B. ego C. libido D. superego
Psychology
What term is used to describe a more enduring period of sadness along with other symptoms such as frequent crying, feelings of worthlessness, and feeling guilty, lonely, or worried?
a. depressed mood b. depressive syndrome c. major depressive disorder d. pseudo-depression
Psychology