According to the text, which of the following statements about the marketing activities of a nonprofit organization is true?

a. Nonprofit organizations express their objectives in terms of profit.
b. Nonprofit organizations do not charge a price.
c. Nonprofit organizations use the same terminology as for-profit companies when talking about their customers.
d. Nonprofit organizations often use undifferentiated segmentation strategies..

Ans: d. Nonprofit organizations often use undifferentiated segmentation strategies.

Business

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Indicate whether this statement is true or false.

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The term ________ is commonly used to refer to a collection of companies and processes involved in moving a product from the suppliers of raw materials to the customer

A) supply warehouse B) supply chain C) procurement D) demand chain E) value network

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