Many sellers offer either general or specific guarantees. Guarantees reduce the buyer's ________ risk

The World Trade Organization, consisting of 158 countries, works to erect entry barriers or regulations that limit free trade

Indicate whether the statement is true or false

Demographic segmentation is so frequently used in market segmentation because it ________

A) creates smaller segments than other methods do B) creates more easily reached segments than other methods do C) does not involve stereotypes D) involves the easiest information to obtain E) involves the fewest attributes