Jackson Caputo owns and operates Jax Stables, a complete horse service that offers grooming, training, show training for handlers, boarding, and veterinary care. To maintain a quality image, Caputo provides ongoing training for each employee in the company's operations, objectives, and expected performance standards. What unique aspect of services is Caputo attempting to address?

a. intangibility
b. heterogeneity
c. unfocused targeting
d. simultaneous production and consumption

Ans: b. heterogeneity

Business

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The following per unit information is available for a new product of Red Ribbon Company:

Desired ROI $ 20 Fixed cost 40 Variable cost 60 Total cost 100 Selling price 120 Red Ribbon Company's markup percentage would be a) 33%. b) 50%. c) 17%. d) 20%.

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Emergency OSHA standards are effective for only 3 months

Indicate whether the statement is true or false

Business