Which of the following is NOT a true statement about communication strategy?
A. It is the most visible piece of a public relations program.
B. It deals with message delivery channels.
C. It makes up the main thrust of a public relations program.
D. It supports the organization's action strategy.
E. It deals with message content.
C
You might also like to view...
In the insurance planning processes, the blackout period is:
A. The period of time in which a policy can be rescinded due to the applicants intentional or unintentional misstatements on the application. B. The period of time in which the policy is still in force despite non-payment. C. The period of time after the youngest child reaches 16, but before the widow reaches 60, in which the surviving spouse receives no Social Security benefits. D. The period of time in which an employee is not yet eligible to join a group life insurance plan.
Jameson's territory stretches over eight states and two time zones. What is the first step Jameson should take to manage his sales territory?
A) develop a routing plan B) classify his customers C) create a scheduling plan D) identify potential prospects E) create a sales call plan for management