Berea Company expects to sell 19,000 units. Total fixed costs are $84,000 and the contribution margin per unit is $6.00. Berea's tax rate is 40%. What is the margin of safety in units?

Which of the following is a key determinant in creating barriers to entry when using the Porter's Five Forces?

A consumer identifies evaluative criteria during the ________ step of the consumer decision-making process

A) problem recognition B) information search C) evaluation of alternatives D) product choice E) postpurchase evaluation