One limitation of portfolio analysis is that it provides an illusion of scientific rigor

For her current research project, Margaret Rogers wants to select a sample in which every member has a known and equal chance of selection. In other words, Margaret is looking for a ________

A) simple random sample B) convenience sample C) stratified random sample D) judgment sample E) quota sample

Compared to fully rational decision making, what is a major advantage of intuitive decision making?

A) total reliability B) fully quantified C) thoroughness D) speed