What are the three primary objectives of an operations and supply chain strategy?
What will be an ideal response?
Answer: The three primary objectives of an operations and supply chain strategy are: 1) To help management choose the right mix of structural and infrastructural elements, based on a clear understanding of the performance dimensions valued by customers and the trade-offs involved; 2) To ensure that the firm's structural and infrastructural choices are strategically aligned with the firm's business strategy; and 3) To support the development of core competencies in the firm's operations and supply chains.
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The marketing and sales budget of Toby Inc is estimated to be $450 million. It has retained 800,000 customers and has acquired 350,000 new customers. The marketing administration cost of the company is $150 million
If the acquisition cost per customer is $350, calculate the approximate retention cost per customer. A) $168 B) $222 C) $320 D) $124 E) $85
The analysis of concept and communication test data requires data summarization and the uncovering of underlying relationships
Indicate whether the statement is true or false