Which of the following situations is best suited for the use of personal selling as a promotional
tool?
A) situations requiring an improvement in the company's perceived reputation
B) situations in which brand perceptions are based on thought leadership
C) situations involving sale of expensive complex products
D) situations requiring a short-term boost in sales
C
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If the amount of money in the Real Estate Recovery Trust Account drops below $1 million, the Texas Real Estate Commission may
A) limit payments from the fund to $5,000 per claim. B) assess each license holder a pro rata share to bring the account to $1,700,000. C) suspend payments from the fund until new license holders bring up the balance to an acceptable level. D) transfer license holder fees and Texas A&M Research Center fees to the fund.
Most established companies focus on incremental innovation rather than radical innovation
Indicate whether the statement is true or false