Bales’ equilibrium theory formed the genesis of Bormann’s theory

Telling a story, making direct references to the audience, and asking for a direct response are all options for an audience that seems _________

Fill in the blank(s) with the appropriate word(s).

When two parties consider each other's goals as seriously as they consider their own, they have achieved ________

a. cultural relativity b. universal ethics c. optimal peace d. ethical communication