A polling technique to gauge how attentive people are to certain programs and ads is called

A) engagement ratings.
B) intensity ratings.
C) attachment ratings.
D) longevity ratings.

Answer: A

Communication & Mass Media

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If I were to substitute the word "stubborn" for "contrary" in a speech, I would most likely be addressing the issue of simplicity

Indicate whether the statement is true or false

Communication & Mass Media

Cody has advertised his car on Craigslist for $2,000 but will take as little as $1,500. Kim has looked at Cody’s car and has made an offer for $1,000; Cody is willing to pay as much as $1,600. Identify the settlement range (in dollars) in this situation?

What will be an ideal response?

Communication & Mass Media