Even after your target audience performs the desired behavior, you still must prove the PR message caused the effect

Indicate whether the statement is true or false

T

Communication & Mass Media

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Explain how descriptors are different from concrete words

What will be an ideal response?

Communication & Mass Media

Trisha and her roommate Leena have a regular schedule of television shows that they watch. Even though they enjoy their programs, sometimes they feel like they are missing out on more exciting events on their college campus. Trisha and Leena are experiencing the ____ dialectic

A) the autonomy/connection B) the closeness/openness C) the dominance/subordination D) the novelty/predictability E) the trust/intimacy

Communication & Mass Media