Dividing a market into distinct groups of buyers who have distinct needs, characteristics, or behavior and who might require separate products or marketing programs is called _________.

A formal mentoring program should be established in ________, using both internal and external people. As the successor develops his/her skills and performance, he/she will transition to the next stage

A) Stage I B) Stage II C) Stage III D) Stage IV

Why was the original 1992 COSO - Integrated Control framework updated in 2013?

A) Congress required COSO to modernize. B) U.S. stock exchanges required more disclosure. C) to more effectively address technological advancements D) to comply with International accounting standards