The three major elements of the product decision are:
A) selection, definition, and design.
B) goods, services, and hybrids.
C) strategy, tactics, and operations.
D) cost, differentiation, and speed of response.
E) legislative, judicial, and executive.
A
You might also like to view...
Which of the following statements is true about cause-related marketing?
a. Any marketing effort for social or other charitable causes can be referred to as cause-related marketing. b. Cause-related marketing is a marketing relationship based on a straight donation. c. Cause-related marketing occurs when government agencies and nonprofit agencies launch social campaigns. d. Cause-related marketing seldom helps companies increase the sales of their products.
When a country devalues its currency, this encourages the sale of its
A. imports. B. domestic goods to foreign countries. C. international goods. D. international services. E. debts.