In a marketing plan outline, the ________ gives the reader a quick overview of the marketing
plan.
A) implementation B) executive summary
C) market overview D) strategy
B
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Information pertaining to Yekstop Corp.'s sales revenue is presented below:
November December JanuaryCash sales$96,000 $125,000 $78,000 Credit sales 288,000 450,000 234,000 Total sales$384,000 $575,000 $312,000 Management estimates that 4% of credit sales are eventually uncollectible. Of the collectible credit sales, 65% are likely to be collected in the month of sale and the remainder in the month following the month of sale. The company desires to begin each month with an inventory equal to 75% of the sales projected for the month. All purchases of inventory are on open account; 30% will be paid in the month of purchase, and the remainder paid in the month following the month of purchase. Purchase costs are approximately 60% of the selling prices.Total budgeted inventory purchases in December by Yekstop Corp. are:
R. N. C., Inc. desires a sustainable growth rate of 4.5 percent while maintaining a 40 percent dividend payout ratio and a 6 percent profit margin. The company has a capital intensity ratio of 1.23. What equity multiplier is required to achieve the company's desired rate of growth?
A. 1.33 B. 1.38 C. 1.42 D. 1.47 E. 1.53