"You never get a second chance to make a first impression" exemplifies the principle of _______

a. inevitability
b. irreversibility
c. unrepeatability
d. ambiguity

c

Communication & Mass Media

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Which of the following would be an appropriate goal for survey research?

A) if you want to collect stories or examples B) need justification for the information people are providing C) if you need a large sample for generalization D) have reason to believe people will not respond in an honest manner E) have little to no budget

Communication & Mass Media

One of the drawbacks mentioned in the textbook of using books as sources is ________

A) they are heavy to carry around B) the information is not usually as reliable as articles in journals C) because it takes a longer time to publish a book, the information in them may be dated D) the information is not as reliable as a website

Communication & Mass Media