Which of the following is one of the guidelines for using presentation aids?

a) Pretest the presentation aids.
b) When using presentation aids, look at them rather than at your audience.
c) Keep the aids visible to the audience even after you have finished using them.
d) Avoid practicing the speech with the visual aids.

Answer: a

Communication & Mass Media

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The text advises to pay special attention to which two parts of your ad copy?

a. headline and first paragraph b. first and second paragraphs c. first and last paragraphs d. last paragraph and call to action

Communication & Mass Media