Many businesses have discovered that the costs associated with attaining a new customer are many times that of retaining existing customers. Thus businesses realize that they can benefit directly from practising what type of marketing?

a. patronage
b. interactive
c. relationship
d. attractive

Ans: c. relationship

Business

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A real estate agent wants you to buy a plot of land today for $60,000 and he promises that you can sell it back to him in 7 years for $100,000

If you can earn 9% on alternative investments, then what is the present value of the sales proceeds? Is this a worthwhile investment? A) $54,703.42; it is not a worthwhile investment. B) $54,703.42; it is a worthwhile investment. C) $61,294.51; it is not a worthwhile investment. D) $61,294.51; it is a worthwhile investment. E) $60,000; not enough information.

Business

The type of design that takes into account the limitations and features of a particular Database Management System is called:

A) Logical Design B) Physical Design C) Normalization D) Denormalization

Business