Discuss the advantages of using a customer's physical characteristics to increase productivity in the delivery of service quality

What will be an ideal response?

Biometrics refers to the practice of using physical characteristics to identify an individual. In the context of service productivity, its use provides several advantages. Customer processing can be more secure and accurate, as physical characteristics are more difficult to replicate than account/access numbers and passwords. Biometrics allow for more thorough use of self-service options, as it is more difficult to lose physical characteristics (e.g. a fingerprint) than it is to forget a password or account number. Other applications include voice recognition for call-centers, self-service banking, and home shopping.