Which of the following terms refers to an incremental implementation of a marketing plan that allows for feedback and corrective adjustments early in the implementation process?
A) adaptive persistence
B) adaptive rollout
C) channel strategy
D) marketing mix
E) benchmarking
B
Business
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In reinsurance, the insurance company who transfers its loss exposure to another insurer is the:
A. Reciprocal insurer B. Reinsurer C. Primary insurer D. Secondary insurer
Business
Which of the following is not a type of groupware?
A) Electronic calendars. B) Listservs and message boards. C) E-mail and instant messages. D) All of the above.
Business