Answer the following statement(s) true (T) or false (F)

1. The participant–observer researcher becomes fully involved with the culture or context, but he or she has admitted his or her research agenda before entering the environment.
2. Masculinity is considered a variable because people can be highly masculine, moderately masculine, non-masculine, and so on.
3. Extension occurs when a new element is added to a theory.
4. The control of a variable is known as manipulation.
5. Field experiments take place in a controlled location known as a laboratory.

1. True
2. True
3. True
4. True
5. False

Communication & Mass Media

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The use of directive or nondirective guides is most important in which part of the interview?

a. the opening b. the body c. first impressions d. the closing

Communication & Mass Media

Some audience members know a lot about your speech topic; others know nothing. Your best approach is to

A. ignore those audience members who know virtually nothing about the topic. B. begin simply and add complexity throughout the presentation. C. ignore those audience members who are extremely knowledgeable about the topic. D. keep the audience's attention through a highly enthusiastic delivery.

Communication & Mass Media