Based on information in the chapter, if you were a media consultant, what recommendations would you make to a candidateabout how to get his or her message out through the mass media?
What will be an ideal response?
An ideal response will:
1, Explain that candidatesrely heavily on the mass media to communicate with potential voters.
2, Explain that candidates should use media events to increase general exposure, make appearances on non-news shows such as late-night talk shows or comedy shows, and rely heavily on the Internet to connect with citizens and encourage political engagement and mobilization.
3, Include in your recommendations the use of political activists and policy entrepreneurs to bring attention to the candidate's agenda.
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According to Keck and Sikkink, accountability politics involves
a. holding governments to account through organized protests. b. exposing the gap between a government's rhetoric and its actions on an issue. c. refusing to contribute to the campaigns of politicians who renege on promises. d. encouraging voters to hold politicians accountable at the next election if they do not support a certain position. e. creating an atmosphere in which politicians can openly disclose opposing viewpoints
Since the mid-1970s, financial equality in the U.S. has
a. increased. b. decreased. c. remained about the same. d. increased for the service and blue-collar sectors but not for the professional sector.