Describe how Disney decided to deal with long lines
What will be an ideal response?
The theme park implemented virtual waiting lines in response to long waiting lines and subsequent customer dissatisfaction. Customers pick up a special pass that tells them how close to the front of the line they are without actually standing in line. This causes lines to self-regulate such that customers who are not close to the front, do not stand around taking up space and find alternative things to do. This enhances both customer satisfaction and has been shown to increase profit because customers will spend money elsewhere instead of idling in line. Disney does not charge extra for the privilege of the pass.
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____________________ Fund is seen as the lender of last resort to nation-states whose economies are in turmoil and currencies are losing value against other nations
Fill in the blank(s) with the appropriate word(s).
The hallmark of an optimal brand portfolio is ________
A) the ability of each brand to maximize equity in combination with all the other brands in it B) the ability of each brand to maximize its individual equity in isolation C) maximum brand overlap D) the eventual reduction of brand differentiation to create a unified brand appearance E) maximum internal competition within the firm