Sometimes people fail to act creatively because they define their current problems simply as variations on their past problems. When people restrict their decision making in this way, they are falling prey to which of the following?
A) Perceptual stereotyping
B) Subdivision
C) Janusian thinking
D) Morphological synthesis
Answer: A
Explanation: A) Correct. Perceptual stereotyping occurs when problem definitions and proposed solutions are restricted by past experience
B) Incorrect. Subdivision means dividing a problem into smaller parts. It is a useful tool for expanding current alternatives. The phenomenon when people define problems only based on past experience is called perceptual stereotyping.
C) Incorrect. Janusian thinking involves reversing the definition of a problem to gain new insights. It is a useful tool for improving problem definition. The phenomenon when people define problems only based on past experience is called perceptual stereotyping.
D) Incorrect. Morphological synthesis is a four-step process for combining unrelated information to generate more alternatives. The phenomenon when people define problems only based on past experience is called perceptual stereotyping.
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