Which of the following would be the most appropriate format for content of a news release?
A) Background information followed by solution
B) Background information followed by a series of alternatives
C) Good news followed by details
D) A series of alternatives followed by good news
E) Good news followed by a variety of alternatives
Answer: C
Explanation: C) In most companies, news releases are usually prepared or at least supervised by specially trained writers in the public relations department. The content follows the customary pattern for a positive message: good news followed by details and a positive close.
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The cost of a patent should be amortized over its ______________ life or its________________ life, whichever is shorter.
Fill in the blank(s) with the appropriate word(s).
Assisted living facilities must provide care
A) on a 24-hours basis for acute and chronic individuals. B) for individuals who have had a minimum hospital stay of 14 days prior to arriving at the facility. C) for at least four individuals requiring assistance due to age, illness or physical handicap. D) for a minimum of five individuals requiring medical services due to age, illness or physical handicap.