A(n) ________ consists of one or more independent producers, wholesalers, and retailers, each seeking to maximize its own profits, sometimes even at the expense of the system as a whole
A) multitiered supply chain
B) conventional distribution channel
C) intrinsic market matrix
D) resource bank
E) product platform
B
You might also like to view...
Harry is a cynical character who thinks life is rigged against "the little guy." He says whenever you want to buy something these days, there are only a few stores that offer virtually the same thing and they basically run the table
Which industry does NOT fit Harry's definition? A) airlines B) automobiles C) power utilities D) soft drinks E) health insurance
In dealing with specialized media, media planners must now factor in which of the following?
A) their costs B) their ability to meet the clients' ego demands C) their additional weight against prime prospects D) the digital bandwidth E) the measure of interactivity