What is one major assumption made by marketers who choose to use an undifferentiated marketing strategy?
What will be an ideal response?
Such marketers assume that all consumers share something in common, regardless of how different the consumers may be.
Business
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The accounting profession has recommended that companies use the word reserve only to describe amounts deducted from assets.
a. true b. false
Business
Some states have enacted laws which prohibit uninsured drivers from suing a negligent driver for noneconomic damages, such as pain and suffering. These laws are called
A) comparative negligence laws. B) "no pay, no play" laws. C) financial responsibility laws. D) unsatisfied judgment laws.
Business