Which help(s) consumers tie an advertisement into their current knowledge structure nodes and cognitive maps that already exist in their minds?
A) taglines
B) an identifiable selling point
C) simplicity
D) brand equity
A
Business
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A borrower has gone to settlement for a cash-out refinance on Tuesday. The rescission period is over at midnight on Friday. What is the first possible day the loan could fund?
a. Tuesday b. Friday c. Saturday d. Monday, the following week
Business
Managers using the Boston Consulting Group growth-market share matrix are assessing the potential of a firm's existing SBUs to generate cash needed to invest in other businesses
Indicate whether the statement is true or false
Business