Explain how the decision to use two-way asymmetrical communication in the Mississippi Flag campaign may have limited the campaign’s overall success.
What will be an ideal response?
Organizers were not interested in gaining feedback from opponents in a way that
shifted the coalition’s position.
The two-way asymmetrical model generally focuses on short-term attitude change and
often takes a strong advocacy position. As a result, it is difficult to change long-held
ideological attitudes, values, or beliefs. Unfortunately, the campaign was unsuccessful
in its initial attempt to rally political and social support.
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Dr. King is offering an optional teaching workshop for new faculty members at the university. The audience in this situation would be considered
A) informative. B) voluntary. C) demographic. D) captive. E) persuasive.
Why would it be important to look at intercultural communication in the health care context?
What will be an ideal response?