Karl Harris, a marketing critic, is concerned about the pervasiveness of marketing
He points out that advertising messages are everywhere, from Web sites and e-mails to unwanted direct mail and catalogs to television commercials and product tie-ins to billboards and store signage. Karl is concerned about ________.
A) high packaging costs
B) cultural pollution
C) deceptive practices
D) false wants and too much materialism
E) the balance between private goods and social goods
B
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Which of the following is one of the 10 strategic operations management decisions?
A) depreciation policy for tax returns B) advertising C) process and capacity design D) pricing E) debt/equity ratio
Quantity discounts lead to
A) a significant buildup of cycle inventory in the supply chain. B) a slight buildup of cycle inventory in the supply chain. C) a decrease in cycle inventory in the supply chain. D) minor fluctuations of cycle inventory in the supply chain.