An automobile company launched a new motorcycle. In one of its commercials, the model proclaims that the new motorcycle is a supreme invention of technology, and practically flies on the road. What does the commercial show?
a) Puffery
b) Slander
c) Libel
d) Trademark
a
Communication & Mass Media
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Lobbyists are expediters because they know
A) about "the skeletons in the closet" and how to use such information. B) local traditions and customs. C) how government works and have personal contacts in powerful places. D) how to protect their clients from harsh publicity.
Communication & Mass Media
Disseminating a standardized form to a broader public represents which degree of separation in the scaling up process?
A. 1st B. 6th C. 2nd D. 3rd
Communication & Mass Media