The nominal group technique works best for addressing a single decision

Indicate whether the statement is true or false

T

Business

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Shampoo marketers rate buyers as light, medium, or heavy product users. This is ________ segmentation

A) needs B) demographic C) behavioral D) psychographic E) values

Business

Which of the following is the most frequently used measure of variation?

A) The range B) The standard deviation C) The variance D) The mode

Business