A health food company has the following statement on their new product packaging:
"Prevents all types of cancer!" (Fact: Past studies have shown that some ingredients in
the new product have been know to possibly reduce the risk of many types
cancer).
Discuss why it is unethical to make this statement.
Answers may vary. One possible answer is that the past studies show that the ingredients only have possible
cancer reducing effects on many, not all, types of cancer.
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The justification for prepayment penalties is to:
A. make up for the interest lost for lenders B. offset the lender's capital investment in the loan C. punish the borrower for being late D. pay for additional collection costs for lenders
A bylined article strategy as part of an overall marketing plan has been used by Merkle to ________
A) develop relationships with stockholders B) position its executives as thought leaders C) build interest in industry trade shows D) counter negative claims made by competitors E) pitch its products to media outlets